One lesson learned from 2008 is that taking an “it won’t happen to us” mentality can be costly, disruptive and at worst
catastrophic to even the most unsuspecting organizations. Many senior executives that thought and/or claimed to be
actively
practicing risk management at all levels of their organization quickly realized that managing risk has nothing to do with size and
everything to do with strategy and stability.

By identifying and proactively addressing risk and opportunities,  your organization can protect and create value for itself and its
stakeholders, including shareholders, employees, customers, regulators and society overall. In fact, a risk management report
titled 'Risk Management in Canada: Moving Beyond Assessment' by Ernst & Young LLP documented the following findings:

    •       Investors are willing to pay a premium for companies with strong plans in place and
            learned that half of the investors surveyed have walked away from an investment due to lack of
            good risk management and 30% have pushed for changes in senior management to ensure
            the job was done right.
    •       85% of executives identified clear ownership of risk as the most important determinant of
            success in managing risk, but only 2% of senior management  believed their companies
            were identifying ownership well.
    •       78% of management said understanding risk across the organization is critical, but only 11%
            said they have actually achieved this understanding, and more than 1 in 3 said some key  
            risks are not being actively managed at all.
    •       71% identified risk management as important to their company’s long-term growth strategy
            and 75% said it is important in building and enhancing their reputations; only 49% linked
            risk management to  business strategy.

It is evident that many executives are capable of identifying organizational risks, but many struggle to take ownership of those risks
and manage them successfully. From a decision standpoint the benefits of including risk management as a critical component of
your business strategy far exceed the costs and include, but are not limited to the following:

    •        Saves resources: Time, assets, income, property and people;
    •        Protects the reputation and public image of your organization;
    •        Prevents/reduces legal liability and increases the stability of operations;
    •        Ensures auditing and accounting standards are being met;
    •        Fulfills corporate governance and public accountability expectations;
    •        Satisfies requirements of regulators and debt rating agencies;
    •        Strengthens response strategy to difficult circumstances;
    •        Assists in clearly defining risk and insurance needs;

At a time when investor and public confidence has been severely shaken, there is no better opportunity to separate your
organization from the competition by conveying to stakeholders that you do not view risk management as a constraint to profits.
Contact
JB Risk to learn how to actively manage risk by utilizing your internal resources and successfully implement a program
that fits your business strategy and culture. Our recommendations and solutions will allow you to respond quickly to difficult
situations, but also tends to have the added benefit of reducing insurance premiums, claims costs and the overall
“Total Cost of
Risk”
to your organization.

Contact us to discuss your organization's current situation.

Professional, independent, outsourced risk management and insurance solutions.

                                                                            www.jbrisk.ca
                                              
                           RISK MANAGEMENT RESOLUTIONS FOR 2009
Grant Robinson
Grant Robinson, CCIB, CRM
Managing Partner
Phone: 403-298-4314
Email:
grobinson@jbrisk.ca
Katie Ellwood
Katie Ellwood, BComm.
Risk Management Associate
Phone: 403-213-6712
Email:
kellwood@jbrisk.ca